Business Marketing AssociationRegister For An EventRecent Event Videos & PhotosJoin BMA Phoenix

Nothing Beats Face to Face! Learn to Leverage Live Events for B2B Branding and Lead Generation

 

Event Description:
Digital marketing may be the rage, but live events can offer some of the most significant opportunities to extend your brand and generate leads. Is your company investing in trade shows, group client meetings, product demonstrations or other in person events? If so, you need to attend this event to learn how to make the most of your investment.

Learn from these seasoned experts how to attract people to live events, give them experiences they won’t soon forget and take away valuable brand equity and demand for your products and services.

Moderator – Leigh Goldstein, Managing Director of Programs & Events, Arizona Technology Council

Leigh Goldstein

Leigh Goldstein serves as the Managing Director of Programs & Events for the Arizona Technology Council, a private, not-for-profit technology trade association. He joined the Council in June of 2008 and oversees the organization’s programming and events. Goldstein is responsible for the coordination of over 125 events throughout the year, including the annual Governor’s Celebration of Innovation event, attended by 1,000 of Arizona’s leading members of the business community.

Prior to joining the Council, Goldstein served as the Promotions Manager for Media Impressions ad agency from 2006-2008. He has also held the position of Marketing Director with the Harlem Globetrotters, Promotions Coordinator with the NHL’s Phoenix Coyotes and was the Event Specialist for Super Bowl 43 in Glendale Arizona.

Panelist – Jill Soth, Director Corp Meetings and Events, Avnet Inc.

Jill Soth

Jill Soth joined Avnet over 17 years ago as a trainer producing large training events. Over the years she has developed a team of highly skilled professionals responsible for executing up to 90 events a year across the globe, with budgets in excess of $7 million. Process focused with a background in professional training and coaching, Jill brings strategic thinking, creativity and innovation to Avnet’s events.

Jill has over 300 hours of professional coach training and has a passion for empowering people. Last year she started the first Avnet coaching program for employees.

Panelist – Debi Caron, Partner & Director, Marketing & Business Development, Trans-West Network Solutions | CloudNet Group

Debi Caron

Debi Caron is a marketing & business development professional with over 30 years of experience. Debi has re-branded Trans-West Network Solutions and helped take them from a telephone company to a total technology solutions integrator. Throughout her career at Trans-West Network Solutions, Debi has been an accomplished Sales Trainer, Sales Manager and is currently Director of Marketing & Business Development.
Debi is also very involved in volunteer and leadership activities including Arizona’s ALFA Industry Partnering and Educational Committees, Chandler Chamber of Commerce, Community Information & Referral, Junior Achievement and The Arizona Technology Council.

Panelist – Bill Graeber, President, Greenlight Event Design, LLC.

Bill Graeber

For 28 years Bill Graeber has been producing and staging live events both domestically and internationally from 200 to 10,000 people. In that time, he has adapted event production and presentation techniques to ever evolving technology changes and trends. Bill is president of Phoenix based Greenlight Event Design, LLC.

 

Leave a Reply