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Modern Day Myths of the Channel: Event Recap

The BMA Phoenix May event focused on B2B channel strategies. Our goal for the panel discussion was to get to the heart of what opportunities and challenges exist for the technology channel and how marketers can optimize their partner programs.

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3 Marketing Approaches That Are Driving Business Growth

By: Jenna Beck - VP of Sponsorship  Marketing continues to search for its seat at the C-Suite table. The marketing executives that are being invited are the ones that are positioning their organization as a source of business growth. I attende...

10 Oct 2016 / No Comments

2016 Marketing Technology Summit Recap

The Arizona Technology Council (AZTC) and Business Marketing Association (BMA) Phoenix Chapter presented the eighth annual Marketing Technology Summit, Thursday, August 18, ...

9 Sep 2016 / No Comments