Business Marketing AssociationRegister For An EventRecent Event Videos & PhotosJoin BMA Phoenix

Reduce Customer Churn and Drive Revenue with Customer Success Management

Thursday, April 24, 2014  //  4pm-6pm
ASU SkySong // Room 201 // 1475 N Scottsdale Rd, Scottsdale, AZ 85257

Retaining current customers should be easier, more automated and cost you way less money than obtaining new ones. But for many companies, “customer churn” is a bigger concern than ever due to increased competition, more emphasis on price and higher-than-ever expectations for customer service and support.

BMA invites you to join Dan Steinman, Chief Customer Officer of Gainsight, and guest Paul Winandy, CEO of WebPT, as they cover best practices, tips and real world examples of how data can shape a customer success strategy that impacts your bottom line.

About the Speakers

Dan Steinman
Dan Steinman is the Chief Customer Officer at Gainsight. Prior to Gainsight, Dan was the VP of Customer Success at Marketo. He is a recognized domain expert in the area of Customer Success, especially in the SaaS market.

He’s honed his craft at companies both big (IBM, SGI) and small (11th employee at Epiphany, Co-Founder at NearbyNow).

Paul Winandy
Paul Winandy joined WebPT as CEO in 2010. Over the course of his 20-year career, Paul has been an executive leader in five startup firms, three of which made the Inc. 500 list and one of which appeared on the Inc. 5000 list. He has been an active business advisor and angel investor for fast-growing technology companies.

He also acted as the managing director of the Arizona Technology Investor Forum (ATIF); served on the awards committee for the Governor’s Celebration of Innovation; and has delivered guest lectures for the University of Arizona McGuire Entrepreneurship program.

Event Sponsor:

 

No Comments