- Tuesday, October 21, 2014 // 4pm-6pm
– ASU Skysong // 1475 N Scottsdale Rd // Room 201 // Scottsdale, AZ 85257
Come dig in with us on three key aspects of engaging with customers and learn about specific techniques that will help drive sustainable growth in your business.
- Initiating – The relationship (Beyond Social Selling: Growthhacker Methods for Filling Sales Funnels)
- Creating – Content that resonates with your target audience (Keys to Content Marketing Success)
- Getting – Into the mindset of your prospects and customers (Methods for Agile Customer Empathy)
Bring your ideas and questions, and get ready to hack!
Partner and SVP at Tallwave
Jerrod Bailey has spent the last 15 years in technology companies focused exclusively on B2B markets in Business Development, Product and Marketing capacities. Originally part of the world’s first Tier1 ISP, UUNET, which was acquired by MCI WorldCom, Jerrod left to join venture-backed telecom startup, Virtela (www.virtela.com), which he grew to $80M. Virtela sold to NTT for $520M. Jerrod moved back to Arizona in 2009 where he became a Partner, Senior Vice President and BD Practice Lead at Tallwave (www.tallwave.com). Tallwave is a venture development and venture capital firm based in Scottsdale, AZ focused on growing companies from Idea stage through Commercial Sustainability. Over the last 4 years at Tallwave, Jerrod has helped develop over 50 companies. As the Manager of the Business Development practice, Jerrod develops and deploys advanced methods of accelerating both revenue acquisition and capital acquisition across the Tallwave portfolio.
Content Strategy Manager at ethology
As the content strategy manager for ethology, a Scottsdale-based digital marketing agency, Anna Hrach spends her days developing smart strategies, crafting engaging content and working with a team of interactive experts to produce the best digital experiences possible. She’s also an organizer for the Phoenix Content Strategy Meetup, speaks regularly about all things content, has a not-so-secret love affair with portmanteaus, and is very aware she doesn’t tweet nearly as much as she should.
Design Strategist at Tallwave 29th Drive
Chelsea is a problem solver with a decade of experience designing things for people that are easy to understand, use and adapt to. She specializes in taking the extremely vague or complex and making it strikingly simple. Chelsea works directly with customers to facilitate design and business solutions. Part designer, part scientist and part entrepreneur she helps Fortune 500 companies and startups tell the stories they want to tell, even if they don’t know what it is yet.