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Chapter Board

Scott Salkin

President of the Board

Scott Salkin is the Founder and CEO of IDS Technology Marketing, a business-to-business (B2B) marketing and lead generation firm whose mission is twofold:

  1. to help technology companies and startups grow through smart, impactful marketing, lead generation and sales and
  2. to help local communities and economies grow through technology and entrepreneurial advocacy and mentorship.

In 2007, he decided to turn his passion for technology, sales and marketing and his unique mix of left-brained creativity and right-brained proficiency into his first startup, IDS. Starting with a dream, a laptop and a priceless support network of colleagues and friends and family, Scott turned IDS into a multi-million dollar operation in only three years.

Scott was listed as one of Arizona’s “Top 35 Entrepreneurs Under 35” and was recognized in 2013 as the Phoenix Business Journal and Business Marketing Association (BMA) Marketer of the Year. He currently serves as President for the Phoenix chapter of the BMA, Co-Chair for the Arizona Technology Council’s Startup and Entrepreneurship Committee, is an active board member for Playworks Arizona, volunteers as a mentor for several Arizona’s accelerators and incubators, and volunteers through the Arizona Education Foundation as a business mentor for the administration and staff at Tavan Elementary School in Scottsdale, AZ.

In his role as CEO and Founder at IDS, Scott continues to help guide the firm’s overall direction and strategy while also working on several other soon-to-launch initiatives and maintains a steady speaking regimen at marketing, sales, entrepreneurship and technology events in Arizona and across the county.

Matt Hensler

Ex-Officio President

Matt is VP of Strategy and Marketing Services at Elevation Marketing, a business-to-business focused marketing communications and sales support firm in Mesa. A native of Wisconsin, Matt launched his professional career and quickly developed his talents in advertising agencies in the Milwaukee-area, before relocating in 2009 to Phoenix.

Anthony Kennada

VP, Membership

Anthony is the Head of Marketing at Gainsight, a Silicon Valley based software company whose mission is to deliver technology and best practices to help drive Customer Success in the $500B subscription economy. He’s spent the last five years focused on the enterprise cloud application and security spaces, building solutions and partnering with the leading brands in the enterprise software industry.

Charlie Babb

VP, Programming

Charlie Babb is an accomplished marketing executive with over 25 years experience, developing high-performing marketing programs. Charlie is experienced in many aspects of the technology industry including product marketing, channel marketing, software sales and managed services. He’s held senior level positions in sales and marketing for a number of start-up and large computer companies, including V.P. of Marketing for Avnet, a global technology distributor. Charlie holds a B.S.B.A from the University of Phoenix.

Lisa Burks

VP, Communications

As the Director of Client Services at IDS Technology Marketing and a Founding Partner of GreenNurture, Lisa Burks brings more than 25 years of marketing and lead generation experience to the BMA board and plays an integral role in business development and marketing and VAR Channel efforts. When Lisa isn’t strategizing, one can find her spending time with family, gardening, camping and raising her German shepherd puppy.

Matt Nixon

VP, Sponsorship

Matt is the Business Development Manager for 29th Drive, a digital user experience design studio with the right combination of intensely creative, passionately technical, and relentlessly practical people to help you achieve your business goals, where he works on developing new projects through sales, marketing, and social media outreach. Matt also manages community relations and education efforts focused on UX Design, building and connecting the local technology community, and workforce development.

Sonia Bovio


Sonia is the Senior Vice President for Brodeur Partners’ Phoenix office. Brodeur Partners is a strategic communications group specializing in public relations, branding and communications. Her team provides public relations and communications consulting for some of the agency’s largest business-to-business and consumer clients in the information technology, energy/clean tech, mobile applications and global supply chain industries. With more than fifteen years of marketing, communications and journalism experience, Sonia specializes in B2B/channel marketing, corporate communications, international account management and social media.

Marzena “MJ” Patent


MJ is the Marketing Manager for Signature Technology Group (STG), a data center services company that helps companies maximize their IT investments by providing data center maintenance, staff augmentation, and professional services. At STG, MJ oversees marketing strategy and execution, specializing in B2B and channel marketing. MJ has a B.B.A in Marketing and B.S. in Biochemistry from Loyola University Chicago and is currently working on her MBA from University of Maryland.

Communications Committee

Molly Castelazo

Founder and Chief Content Strategist, Castelazo Content
Director, Content Marketing


Linda Capcara

Principal and Co-founder, TechTHiNQ
Director, Public Relations


Janae Limongelli

Sr. Marketing Program Manager
Avnet Technology Solutions


Programming Committee

Leigh Goldstein

VP, Operations and Events, Arizona Technology Council
Director, Special Events


Todd Speranzo

VP, Marketing, Avella Specialty Pharmacy
Director, Executive Programming


Bret Larsen

VP Marketing, CampusLogic
Director, Small Business Programming


Ryan Nalor

President and Founder,
Director, Career Programming


Young Professionals Committee

Cory Fetter

Public Relations Specialist


Julie Hafemann

Account Manger
IDS Technology Marketing


Marquis Arriaga

Marketing Campaign Manager
IDS Technology Marketing


Natalie Grimberg

Director of Marketing
QCM Technologies


Jonathan Parks

Business Development Manager
Avnet Electronics Marketing


Nick Dan-Bergman

Business Development