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2015 Marketing Technology Summit

Presented by BMA Phoenix & Arizona Technology Council

The Business Marketing Association (BMA) Phoenix Chapter and the Arizona Technology Council (AZTC) are excited to present the seventh annual Marketing Technology Summit, August 20, 2015, at ASU SkySong.

More than 150 business-to-business marketing, sales, and technology professionals from throughout Arizona will be joining us for this intense half-day program featuring top-tier educational content and networking with industry leaders and AZTC/BMA member organizations.

This year’s conference will focus on understanding your buyer at a time when everything about how buyers engage is changing. The agenda includes:

Tech buyers share what they wish marketers and sales professionals knew
Steve Booze, COO, AppointmentPlus
– Other great speakers to be announced

Sales and marketing leaders share how they’ve bridged the gap between marketing strategy and sales execution to really connect with the buyer
Dan Taylor, Head of Marketing and Strategy for SunEdison
Mark Zembal, SVP of Marketing at Trax Technologies
– Another great speaker to be announced

Articulating buyer personas and the mapping the buyer journey
Featuring: Michael Brenner, Head of Strategy at Newscred and former VP of Marketing and Content Strategy at SAP

Marketing automation tools to better connect with your buyers where they’re at in their journey
Featuring: Dan Tyre, Director, HubSpot

Sales enablement tools to support your sales teams’ efforts to engage buyers and become sources of valuable insight
Featuring: A great speaker to be announced

We’ll end the day with heavy appetizers, cocktails, and camaraderie.

To register please click here (registration is hosted by the Tech Council)

Thursday August 20, 2015
12:30 PM – 6:00 PM

ASU SkySong
1475 N. Scottsdale Rd.
Building #3, Room 130
Scottsdale, AZ 85257

Who Will Be Attending
Members of Arizona’s marketing, sales, and technology ecosystem, including:
– CMOs and CIOs
– Sales and marketing professionals from Arizona’s high-tech organizations
– Marketing and PR agency leaders
– Marketing, sales, and technology educators

Student – $25.00
AZTC or BMA Member – $40.00
Non-Member – $60.00
Registration is now open, to register please click here (registration is hosted by the Tech Council)

Event Sponsors
Arizona Commerce Authority – Partner Sponsor
Nesco Resource – Bronze Sponsor
KEO Marketing – Silver Sponsor
Prism Global Marketing Solutions – Table Top Sponsor
Allbound – Table Top Sponsor
Sandler Training – Table Top Sponsor
Trans-West Network Solutions – Table Top Sponsor
Tempo Creative – Table Top Sponsor

Sponsorship Opportunities
Don’t miss this opportunity to put your company front and center with some of the brightest sales and marketing minds, business leaders, and key decision makers from across Arizona. Download the sponsorship guide here. If you’re interested in learning more, email

Join the conversation!
 @BMAPhoenix #MarketingTechSummit
 BMA Phoenix

To register please click here (registration is hosted by the Tech Council)


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