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ANA Business Marketing Phoenix

The Place for B2B Marketing Education, Connections & Growth

11-13-18 Google Analytics Strategies and Tips to Get More From Your Marketing

  • 11-13-18 Google Analytics Strategies and Tips to Get More From Your Marketing

    ANA Marketing Event

    Strategies and Tips to Get More From Your Marketing Brought to you by ANA Business Marketing Phoenix and AMA American Marketing Association Phoenix

    When: ( Add to Calendar 2018-11-13 15:00:00 2018-11-13 17:00:00 America/Phoenix 11-13-18 Google Analytics Strategies and Tips to Get More From Your Marketing Strategies and Tips to Get More From Your Marketing Brought to you by ANA Business Marketing Phoenix and AMA American Marketing Association Phoenix 6333 N. Scottsdale Rd Scottsdale, AZ 85250 Phoenix B2B Marketing Association bmaphoenix@gmail.com )

    Tuesday, November 13, 2018 3:00 pm-5:00 pm

    Where: ( view map )

    6333 N. Scottsdale Rd Scottsdale, AZ 85250

Google Analytics Strategies and Tips to Get More From Your Marketing

Whether you use Google Analytics every day or once in a while, this presentation is for you. Google Analytics expert Ben Holland will guide you through the platform from basics to advanced.

In this session, you will learn the ins and outs of how Google Analytics works, how to set up admin settings and campaign tracking. You will walk away with practical and actionable takeaways, tips and a new perspective on digital marketing.

– How Google Analytics works and how to best leverage GA as you plan your marketing campaigns

– How to track campaigns and use the resulting data in your marketing

– How to set up Google Analytics for your business and determine the goals, results, and insights that will best help you create the most beneficial marketing initiatives to meet your goals

– Advanced Settings in Google Analytics and why these data points are important to gain proper insight into your business

Brought to you by ANA Business Marketing Phoenix and AMA American Marketing Association Phoenix.

Featuring Ben Holland
Digital Marketing Manager
Arizona Science Center

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